General Motors Pays $220 Million Over Driver Data Sales

General Motors will pay $220 million to settle allegations that it illegally sold drivers' private behavior and location data to brokers. These brokers then sold the information to insurance companies, which used the data to set or increase premiums.

The settlement resolves claims brought by the attorneys general of 35 U.S. states and the District of Columbia regarding the Smart Driver program, which operated from 2016 until 2024. Regulators accused the automaker of pitching the program as a safety tool while promising that data would not be sold without permission.

Under the terms of the agreement, the company must limit the driving data it collects and obtain express consent from drivers before collecting or sharing such information. This action follows a $12.75 million payment to California in May and a January 2025 agreement with the Federal Trade Commission regarding the disclosure of geolocation data.