Business Insider Staff Split Over AI Agent Adoption

Staff at Business Insider are divided over the adoption of AI agents, revealing a distinct generational split between Gen Z and millennial employees. Gen Z staff expressed significant skepticism toward the technology, citing concerns regarding data privacy, the risk of scams, and a desire to retain personal agency and decision-making authority.

Millennial employees reported cautious optimism, viewing AI agents as a means to automate tedious professional tasks, such as crawling research papers, and reducing overall screen time. Some millennial staff tested Meta's Muse AI agent for restaurant and travel bookings, though they found the technology struggled with manual hurdles like two-factor authentication.

This internal divide mirrors broader national trends. A Pew Research Center poll indicates that Americans under 30 are increasingly skeptical of the benefits provided by artificial intelligence.