Aditya Birla Group Launches Ultravolt Wires and Cables Business

The Aditya Birla Group launched Ultravolt, a wires and cables business housed under its flagship firm UltraTech Cement, on September 3, 2026. Backed by an investment of ₹1,800 crore, the venture aims to become one of the top two players in the segment within three to five years.

Operations are anchored by a new manufacturing facility in Jhagadia, Bharuch district, Gujarat, which began commercial production on September 1, 2026. The plant has an installed capacity of 1,098,000 kilometers, ranking as the second-highest capacity facility currently in the market. Ultravolt will initially offer wires, cables, and conduits, with future plans to expand into electrical accessories and higher-voltage products.

Chairman Kumar Mangalam Birla stated that the venture leverages structural megatrends in urbanization, electrification, and digitization, specifically citing the growth of data centers, renewable energy, electric vehicle infrastructure, and the addition of 100 million homes over the next decade. The group intends to deploy a pan-India distribution network covering over 500 districts and 6,000 pin codes, targeting more than 100,000 retailers, 700 distributors, and 5,000 UltraTech Building Solutions outlets.