Asda Launches First Fuel Discounts via Rewards App

Asda Stores Limited launched a new Grocery and Fuel Bonus on July 13, 2026, marking the first time the Asda Rewards program has offered fuel discounts. The initiative allows customers who spend £40 or more in a single in-store transaction to receive a 5p per litre fuel coupon through the company's rewards app.

From July 13 until July 31, eligible shoppers can claim these coupons, which are redeemable for one fuel purchase at 321 participating Asda and Asda Express filling stations until August 7, 2026. A typical 60-litre tank fill-up can result in savings of up to £3. The promotion is designed to provide additional value to families during the school holiday period.

This fuel bonus complements existing personalized missions within the app that provide cash-back rewards on frequently purchased products. Asda plans to extend the offer to more locations and intends to continue the bonus beyond August as part of a broader strategy to enhance customer value.