Steam Deck Sales Drop 82% After Valve Price Hikes

Weekly sales of the Steam Deck have crashed following price increases for both LCD and OLED models. Analysis from Valve Corporation's third-party data, published by Boiling Steam, indicates that unit sales dropped from a 2025 range of 11,000–18,000 units to between 1,400 and 3,000 units in July 2026. This represents a decline of approximately 82% in volume and a revenue contraction of 72% to 80%.

The price hikes, which reached as high as 54% or roughly $300 for some models, were driven by a global RAM and memory crisis. Rising storage and component costs, linked to increased computing power demands for AI, forced Valve to raise prices on 512GB and 1TB OLED models by more than 40%.

As a result of the pricing shift, the Steam Deck fell from its regular top-five position on Steam's global weekly top seller rankings to 14th place over a two-week period. Valve has cautioned that further price increases may be necessary, noting that consumer pricing often lags behind the rising costs faced by original equipment manufacturers by up to six months.