Indeed Uses AI to Boost Profits and Stock Price

Indeed integrated artificial intelligence into its job-search platform to enhance matchmaking capabilities and attract a larger pool of employers. The strategic shift encouraged customers to adopt higher-priced services, resulting in profits that exceeded initial projections.

These developments occurred as the company's parent company, Recruit Holdings Co., Ltd., faced significant investor anxiety. Shareholders had previously feared that AI would eliminate the need for job-matching middlemen, driving the parent company's stock price to a two-year low.

CEO Hisayuki Idekoba led the implementation of the AI technology to defy these market expectations. Following the successful integration and subsequent profit growth, the stock price of Recruit Holdings Co., Ltd. more than doubled, signaling a shift in investor confidence regarding the role of AI in the recruitment sector.