Nvidia and Sega Partner to Bring Titles to RTX Spark

Nvidia and Sega announced a renewed partnership during an event at GiGO Akihabara 3 in Tokyo to bring classic gaming franchises to the Nvidia RTX Spark PC platform. Jensen Huang, CEO of Nvidia, and Sega leadership revealed that Virtua Fighter Crossroads will be the first title supported on the hardware, with subsequent titles utilizing Ray Tracing, DLSS, and AI-powered neural rendering. The RTX Spark, an ARM-based AI SoC for Windows PCs, is expected to launch this fall.

The announcement celebrated 30 years of cooperation between the two firms. Huang credited former Sega president Shoichiro Irimajiri and a $5 million equity investment in 1995 for saving Nvidia from bankruptcy after the company failed to secure the Dreamcast processor contract and lost Microsoft's DirectX support. This critical funding enabled the development of the Riva 128 and GeForce 256 GPUs.

Sega eventually sold its equity stake for $15 million in 1999. Since that period, Nvidia's market capitalization has grown to approximately $5 trillion. The current collaboration continues the relationship established when the NV1 graphics accelerator first enabled the porting of Virtua Fighter to the PC.