Trump Organization Files Trademark for Trump TV News Channel

DTTM Operations, an affiliate of the Trump Organization, applied for a trademark for Trump TV on September 24, 2026, to provide political news and commentary. This business move follows the launch of an official Trump TV channel by the White House on YouTube and its official website, which currently streams archived presidential speeches.

The trademark application coincides with a conflict over media access in Washington, D.C. President Donald Trump attempted to ban Politico, MS NOW, and CNN from White House grounds, prompting a boycott by several major television networks. A federal judge later ordered the restoration of media access, and the White House subsequently allowed CNN to resume its duties.

The bid by the president's family business to trademark the name has raised concerns regarding potential conflicts of interest between official government functions and private business ventures. White House representatives have denied that any such conflicts exist.