Donald Trump Endorses Dell Technologies as Stock Price Surges
President Donald Trump urged Americans to buy Dell computers during a White House event, sparking a stock surge amid scrutiny over his personal shareholdings.
President Donald Trump endorsed Dell Technologies during an Oval Office event on July 6, 2026, where he encouraged Americans to purchase the company's computers. The promotion, coinciding with the launch of the Trump Accounts savings program for children, drove Dell's stock price up by as much as 10%, adding over $15.8 billion in market value. This marked the president's third endorsement of the company in five months.
The event highlighted the launch of Trump Accounts, which provides $1,000 Treasury Department contributions to babies born between 2025 and 2028. Trump recognized a $6.25 billion contribution to the program from founder Michael Dell, stating that the money would be repaid one way or another.
These endorsements have reignited scrutiny over potential conflicts of interest. Ethics filings reveal Trump purchased between $1 million and $5.1 million in Dell shares nine days before his first endorsement in February 2026. The White House and the Trump Organization denied these allegations, asserting that the president's assets are managed by his children in a trust via automated outside firms.
Parallel to the political influence, Dell has seen significant growth driven by a $9.7 billion Pentagon IT contract and a 757% year-over-year increase in AI-optimized server revenue, which reached $16.1 billion. However, analysts note that much of this value relies on Nvidia chips and that supply constraints persist for memory components.